When it comes to the Super Bowl, football fans crave all the information they can get, and having access to the game on your mobile phone while your sitting in a loud, crowded living room party would, frankly, be helpful.We had the pleasure of incoming ESPN President John Skipper company on Monday at the Reuters Media Summit in New York. Skipper, whose promotion was announced just ahead of Thanksgiving Day, had been the No.2 to George Bodenheimer, now promoted to executive chairman.In the last few years ESPN has become the 800pound gorilla in the payTV industry through its mix of exclusive sporting licenses with many of the top sporting leagues and events. But those deals cost money like the eightyear NFL TV rights that cost $15.2 billion.Two new franchises were sold on March 21. Pune went to the Sahara business group for US$370 million, and the Rendezvous Sports World consortium won the rights to Kochi for US$333 million. That aside, all IPL teams will now be allowed to spend up t